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Aspiring maverick designer, tweaking perfectionist, lover of all things art and creative, and shark enthusiast.

Isometric Illustration

This project was meant to exercise Adobe Illustrator skills to create an isometric drawing of a process of our choosing. This particular process is of the different sections of Ikea.

For this project we were tasked with redesigning a pre-existing product package design from the categories of toys, food, and electronics.

  • Rationale

    Rationale

    This is the design rationale.

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  • The Design

    The Design

    The colour palette and laid out package design.

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  • Manual

    Manual

    Layout and fold marks of easy-to-collapse manual.

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  • Prototype Page 1

    Prototype Page 1

    Final images of the prototype.

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  • Prototype Page 2

    Prototype Page 2

    More images of the prototype.

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For this project, we were tasked to study the style of Pablo Lobato and combine this with the Gestalt Principles. These principles include similarity, proximity, continuation, closure, and negative/positive space.

Gestalt Illustration

We were asked to choose a well-known accomplished individual whom wasn't already styled by Pablo Lobato. They could be an actor, scientist, singer, mathematician, reporter, writer, musician, etc.

Gestalt Illustration

We were then tasked with implementing the finished illustration into a layout of our choosing that related to our subject. Possibilities included—but not limited to—a newspaper, magazine, CD cover, DVD cover, book cover, cosmetic packaging, and food packaging. We were required to research and find examples, as well as study and measure these pre-existing layouts for accuracy.

This was a semester-long project that required us to redesign a logo of a local business in Ottawa.

We were required to design a new logo, as well as create a branding guide to accompany the new design.

  • Inside Cover

    Inside Cover

    This is the inside cover.

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  • Spread 1

    Spread 1

    This spread outlines the brand's signature, logo artwork, alternate design, and logo colours.

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  • Spread 2

    Spread 2

    This spread outlines the background colours that can be used and the values for proper contrast.

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  • Spread 3

    Spread 3

    Here we have the guidelines for the buffer zone and reduction size.

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  • Spread 4

    Spread 4

    This spread discusses the typeface used.

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  • Spread 5

    Spread 5

    These pages display the social media icons and proper graphic treatment of the logo.

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  • Spread 6

    Spread 6

    This last spread discusses the stationary created for the brand.

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  • Back Cover

    Back Cover

    This is the back cover of the branding guide.

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For this project, we were tasked with creating a quote book of a subject of our choosing to demonstrate our handmade and digital typographic skills.

  • Spread 1
  • Spread 2

    Spread 2

    dark places

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  • Spread 3

    ugliest

    Have here whatever you like.

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  • Spread 4

Created with Adobe After Effects and Adobe Premiere Pro.